Salespeople are the frontline resources of any company. Given their proximity to customers, they must be empowered with actionable intelligence to be more responsive and to anticipate changes in buyer behaviors. Sadly, CRM platforms frequently overburden sales resources with administrative data collection demands, which, add no value to customers or the buying process. Artificial intelligence is changing this dynamic by boosting Sales Performance Management solutions, quickly analyzing massive volumes of structured and unstructured data, enabling pattern detection in forecasts, and recommending the next best steps for sales teams.
Join Enquero and Anaplan to understand how artificial intelligence can offer an incredible jump forward to Sales Performance Management and realign focus to solve complex use cases.
In this webinar, we will explore:
- Why sales organizations must embed AI for better and faster decision making
- How leveraging AI improves sales performance and strategy
- How enabling data-driven sales performance ensures a faster response to changing customer behaviour
Featured Speakers:
Dana Therrien
Principal, Anaplan Accelerate
Globally recognized sales and revenue operations leader with over two decades of experience in sales performance management(SPM), connected planning, data science and business intelligence.
Prashanth M
Principal Consultant, Enquero
A strategy and EPM wizard, with over 16 years of experience in technology led business transformation. Prashanth's expertise lies in strategizing and spearheading finance and sales planning for the Fortune 500s.